Firstly the official definition of 'social media' is "an umbrella term that defines the various activities that integrate technology, social interaction and the construction of words, pictures, videos and audio" - Wikipedia.
In other words, it's a way to describe the billions of conversation that people are having online every day.
The Facts*
- 13 hours of video uploaded to YouTube every minute
- 100,000,000 YouTube videos viewed every day
- 13,000,000 - the number of articles on Wikipedia
- 3,600,000,000 photos archives on Flickr.com as of June 2009. Roughly one photo per every two people on the planet!
- 3,000,000 Tweets per day on Twitter
- 1382% - the monthly growth rate of Twitter users from Jan-Feb 2009
- If Facebook were a country, it would be the 8th most populated in the world - just ahead of Japan.
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