This is Jeff Staple at Staple Design New York talking a little bit about the company, himself, inspiration and the Kia Soul Collective.
With regards to the car design, the concept is commendable where it relates back to Predator with the notion of camouflage, however the end design is disappointing - It's actually the most conspicuous car I've ever seen!
Jeff Ng' (aka JeffStaple) career progression is note worthy. College, to internship, to big break - it's the pattern every young designer wishes to emulate.
Staying very firmly grounded to the values in which the Staple brand was created–sticking to the basic necessities needed in life, Staple Design has also created design work for Burton Snowboards, Converse, The Gap, HBO, Housing Works, Levi’s, LVMH, New Balance, New Museum of Contemporary Art, Nike, NYC&Co., Puma, Timberland, Uniqlo and more.
Eleven years since Jeff received his first T-shirt order, with an international following and a high respect from his peers, Jeffstaple himself, has become a brand.
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